Can the Nordic Monopolies Turn the Drinks World Green?

Sweden’s Systembolaget, Finland’s Alko, Norway’s Vinmonopolet, Iceland’s Vínbúðin and the Faroe Islands’ Rúsdrekkasøla Landsins have collectively announced a plan to become beverage business leaders in sustainable development. The specific target is for 2030 CO2 emissions to be half their 2019 levels. This will involve actions at every stage of the production, packaging and distribution processes and will involve consumers as well as industry professionals.

As the Swedish monopoly says, the programme “means reduced emissions from not only beverage packaging but also from cultivation, production, and transportation of beverages as well as from customer trips to and from our stores.“